General Motors Europe
Opel - Geneva Motor Show
2009 - Geneva, Switzerland
The World Premiere of
the Opel Ampera (E-REV) was focussed on its revolutionary electric powertrain
system and a sensual implementation of the main theme electricity.
The Opel Ampera was positioned inside a huge
walk-through quadroscope, where a wall of plasma sparks mirrored to form a
gigantic globe. As visitors strolled through the installation, they did not
only see a myriad of facets of the Opel Ampera, they also saw themselves
mirrored into this universe of images. A multi touch interactive table featured
the in-car qualities in a playful way whilst a chassis delivered the hard facts
and figures.
www.opel.com
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